In recent times, I’ve been in conferences where I see so many people ask questions about how to start a blog for their business services or products. Everyone wants to do just about anything to own a blog without even trying to decipher the basic truths about blogging. So, I’ll start off by saying that blogging is really more serious than these bloggers make it seem but it’s nothing that can’t be surmounted.
I am going to be sharing some helpful tips or basic principles of blogging with you today. Gone are the days when no one really knew or cared about blogging either as a hobby or as a career. Today, everyone wants to own one or manage one not just because of the passion to write or share personal life journeys/experiences but also to make money…..and I mean, cool money from it (Thanks to Aunty Linda Ikeji).
Whether you’re new to blogging or are just starting up, here some step by step guide to successful blogging:
1. READ UP –
Before you start typing away on your laptop, phone or any other device you use or intend to use to write and publish, pls read up. The first thing that usually comes to mind when blogging is mentioned is to get quality content, publish, share, bla bla bla but from experience, the wisest thing to do is to read as many articles or books that you can lay your hand about blogging. Trust me darling, there’s a truckload of information which you need to garner and this was where I made my first mistake. I started with blogger blog so I just signed up, chose a custom template, did an amazing designing job there (……or so I thought 😩), headed straight to the editor, typed all I could think of at that time and you needed to have seen the euphoria of excitement that swept through my face as I hit the publish button. I monitored for days and weeks to see engagements and even endorsements (okay….I know you just laughed at me…..) but nothing happened. Luckily for me, I stumbled on some articles on Facebook and so my search for knowledge about blogging began.
There’s so much to read: SEOs, Keywords tagging, metatags, labeling, back links, inbound links, outbound links, spamming, social media, engagements, analytics, domains, sub domains, root domains and on and on and on. So my darling, READ UP.
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2. APPLY WHAT YOU’VE LEARNT/DISCOVERED –
After going through all those articles from google or any place else, please be careful to put every information gathered to practice because you’ll be doing yourself serious harm if you don’t. Take my word for it: It won’t be easy and you might not see the results as quickly as you want it but it’ll be worth the wait (if you’re doing the right things). Try your hands on every trick and tip you can find because as they say “you never know where redemption will come from.
3. LINK UP & BUILD UP –
No man…..I mean, no single individual is an island or an embodiment of everything so you’ll need to ‘find other bloggers whether they’re in your niche or not’. There are so many bloggers out there. The those who have been in the blogosphere for years or are relatively new. Befriend them (birds of a feather………..), build a network of not just bloggers but influencers, brands, people in general. Come out of your space and speak to people. That’s the only way you’ll grow in this thing called blogging.
4. PRACTICE, PRACTICE, PERFECT –
Like I said earlier, it’s not going to as easy as you anticipated or planned it to be but with constant practice of acquired knowledge and every other thing that goes with being an influencer, in no time, you’d become an authority in your niche and people from all works of life would want to associate or do business with you. Ensure you monitor and measure up to technological and blogging trends too so that you don’t get left behind.
And this is where I’ll be drawing the curtain in this one for now. If there are other tips you’d like me to share, pls let me know in the comment box below this post.
If you’ve been blogging already, it’ll be super amazing to know what other things you’ve incorporated into your blog-life routine to make it enjoyable for you.
Let’s talk below……